5 E-Commerce Website Design Trends For 2014

5 E-Commerce Website Design Trends For 2014

Get Your E-Commerce Website Design Right

As many people find themselves disillusioned with the job sectors and the lack of gainful and long-term employment out there, the idea of running an e-commerce website for online business appeals. The problem with these ideas though is that the information and ground work put into starting the business can tend to be lacking.

After all, how can it be as hard to start an online business as it is to start a normal, brick and mortar equivalent? Without an idea of what the best ways to get success are, it’s even more difficult. You might not have the large loans for property and stock to pay, but if you go down the e-commerce website design route you will have to hold your stock somewhere – so getting everything right from the start is imperative.

Of course, this is not to scare you. The potential in running your own online business is incredible – it’s a truly liberating feeling and can change your life. However, poor planning will make this outcome difficult to achieve and one of the best pieces of advice you can receive is that you do not need to re-invent the wheel! The opportunity to master a set system and create an income stream from it is there for anybody with the will to go through the e-commerce website design process.

This alone can make things difficult – so why not look at what is currently turning heads and helping other online business owners be successful? Again, you don’t need to try and be the break-out genius that changed the game – you can base your model on one which is already succeeding, and the five trends below can really help you turn that around for your e-commerce website and make sure it generates your online business the revenue it has the potential to;

No. 1  - Responsive Designs

A responsive e-commerce website will be able to determine whether or not your website is being viewed on a desktop or mobile device. It will then optimize its appearance, or display a separate site altogether depending on what your website design plan is, to make sure that all your customers get the best view of your website.

Responsive Design Sample for e-commerce website

e-Commerce Website Responsive Design

Source : Madwire Media

Skinny Ties with responsive e-commerce website

Simple, clean, beautiful example of Responsive Design

Source : http://skinnyties.com/

No. 2 – Flat Interfaces

Flat concept adopts a minimalist approach. Along with smart e-commerce websites, simplicity is key at present. Flat designs are open, easy to look at and most importantly simple to operate. This allows your online shoppers and viewers to easily go from page to page and soak in your information from a flash design which looks and feels great.

Theo Sells Website Example for Flat Design

e-Commerce Website with Flat Design

Source : http://www.theo-theo.com/

No. 3 – Tablet Friendly

With smartphones and tablets, and even some desktops, being used by fingers rather than your traditional mouse and keyboard it’s important to figure that into your design. More boxes and easy to click hyperlinks in the form of images and banners can help your site become simpler to use for your online shoppers when they view your products on a mobile device.

Finger and Stylus Friendly Navigation Design

e-Commerce Website with Tablet Friendly Design

Source : http://www.stelladot.com/

No. 4 – New Fonts

The days of Courier and Ariel may be coming to an end – e-commerce websites are beginning to use older styled fonts and themed designs for their writing, to help match the theme of the site to the graphics even more closely than before. This can help sell the image and soul of the site and online business.

Example Fonts Used By e-Commerce Website

e-Commerce Website with Attractive Font Types

Source : http://www.kikiandbree.com/

 No. 5 – More Content

In the past, the recommendation was not to fill your customer with information overload. Today, it’s expected that your website tells your online shoppers everything about you, your business and your theories into how you can help them – with so much competition out there, clients want to feel like you are the optimal choice for their purchase, and will be researching you and your shoppers diligently. As well as this, scrolling pages aka the Tumblr style are becoming more common with designs that are easy to use on both desktop and mobile. This saves more skipping from page to page for users.


Following these simple design trends can easily get your e-commerce website looking the part, helping you avoid go down a route which is unpopular or never has been in the first place. With these simple tricks and ideas for your e-commerce website design expert to work with, it’s much easier for you to get the desired effect and finish on your final website.

Leave a Reply